My wife’s car when we were seniors in high school was a reddish copper colored Maverick. Her mother bought it for her from Tiger Penny. Madeline said he brought it up to Johnson City football game. It was a surprise for her.
That little car served her well. After we married I took it down David Fishers Car Lot, along the creek between 8th and 9th Streets and US 281 and traded it for a Ford Pickup.
If memory serves me correctly, that car was just under $2000 brand new off the lot.
History Of The Ford Maverick (from Wikipedia)
1969-1977: The Original Ford Maverick
The Maverick started as a two-door coupe for 1969 in the wake of the Ford Mustang, a compact aimed at small imported cars like the Volkswagen Beetle and models from Datsun and Toyota that quickly captured the small car market. It had Mustang-like styling, a Mustang-like name (every Mustang is a Maverick horse), and ended up with Mustang-like popularity. Ford sold close to 600,000 units the first year, three times the volume of Mustang sold in 1970.
The name comes from a rancher famous for his unbranded livestock, his herd appeared to belong to no one, but Ford opted to use a longhorn cattle-inspired badge. The first Maverick was most notable for not having a glovebox which arrived four years later, around the same time as the four-door. Four-door car, not horse.
Smaller than the Falcon it replaced, the Maverick was a new direction for Ford. It moved the Blue Oval into a new segment, much like the new compact pickup should do in its own part of today’s market.
In the first half of production for the 1970 model, two engine options were available, a 105 hp (78 kW) 170 cu in straight-six and a 120 hp (89 kW) 200 cu in straight-six. A 250 cu in straight-six was added mid-year.
A four-door model was introduced for 1971, available with a vinyl roof. Mercury also revived the Comet as a rebadged variant of the Maverick. Also for 1971, an optional 210 hp (160 kW) 302 CID V8 was introduced for both the Comet and the Maverick. The Comet was distinguished from the Maverick by using a different grille, taillights, trim, and hood.
The Maverick Grabber trim package was introduced in mid-1970. In addition to larger tire fitment, the package included graphics and trim, including a spoiler. It was offered from 1970 to 1975. In 1971 and 1972, the Grabber came with a special “dual dome” hood.
Minor changes were made from 1973 to 1975. For 1973, the 170 CID engine was dropped, making the 200 CID I6 the standard engine. Additionally, improved brakes and a previously optional chrome grille became standard. An AM/FM stereo, aluminum wheels, and a slightly larger front bumper to comply with federal 5 MPH regulations were also standard. In 1974, the Maverick was unchanged except for new larger federally-required 5 MPH bumpers for both front and rear which required new rear quarter panel end caps.
The Maverick received minor trim changes for 1975 that included new grilles and the replacement of nameplates on the hood and trunk lid with Ford nameplates, in block letters.
In 1976, the Grabber was dropped, and a “Stallion” package was introduced. The Stallion option came with special paint and trim. Standard Mavericks received new grilles and gained front disc brakes as standard equipment along with new foot-operated parking brakes that replaced the old under-dash T-handle units.
The original Maverick car was built until 1977 for North America and two years longer in Brazil.
2 thoughts on “The Little Maverick”
I was REALLY into cars when the Maverick came out. All I remember any more is that the limited range of colors in the first year all had cute names, and I think your wife’s was “Original Cinnamon”. I’ve forgotten all the other names, but that one stuck with me.
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It was a very stripped down model. Under dash air was added for this Texas heat.